Перегляд за Автор "Barkovska, A. D."
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Документ Dentophobia as an obstacle to the timeliness of dental care(Полтавський державний медичний університет, 2021-06-04) Barkovska, A. D.; Kostenko, V. H.; Костенко, Вікторія Геннадіївна; Костенко, Виктория ГеннадиевнаDentophobia is still remaining as one of pressing issues in dental practice nowadays and has overt and covert manifestations, which affect on-time beginning of treatment. The findings for analysis were obtained by anonymous questionnaire of 170 respondents aged 18 – 79 from 7 countries (Ukraine, Russian Federation, France, Turkey, the USA, UAE, Bangladesh). The questionnaire form includes 11 questions (3 questions were taken from Modified Dental Anxiety Scale, the others were set forth by the authors). The results have demonstrated 29.4% of the respondents experience dental fear, 66% of the study subjects feel anxious while waiting for a dentist, 77% of the respondents are apprehensive about tooth drilling, and 69% of the respondent report their fear about injections. Nevertheless, in cases of urgent dental intervention, 98% of the respondents would agree to get necessary treatment. The study has shown the main cause of dental fear is own traumatic experience once got when receiving dental treatment. Considering covert dentophobia manifestations it would be advisable to conduct questionnaire before starting dental treatment to find out the most dentophobic patients and to offer them psychological support.Документ Visual resources in dentistry commercial advertisement targeting dentists as consumers(Полтавський державний медичний університет, 2024) Kostenko, V. H.; Barkovska, A. D.; Костенко, Вікторія Геннадіївна; Барковська, А. Д.Visual elements have become indispensable in dental advertisements, with images, typography, and logos playing vital roles as rhetorical devices. These visuals expedite decision making by offering a quick, comprehensive overview of products and services, fostering trust and professionalism among dental practitioners. Verbal information and numerical data are complemented by visual resources in approximately 96% of the advertisements, where typographical features are strategically used to draw attention to critical information. Logos, serving as self-mention metadiscourse devices for manufacturers, contribute to brand recognition and identity. Visual elements are integral to dental commercial advertisements targeting dental professionals, offering both aesthetic appeal and semantic depth.